Home > BLOG 2 > (Blog 2) SnapChat Marketing Statistics

(Blog 2) SnapChat Marketing Statistics


//platform.twitter.com/widgets.js1. I chose this particular article because it shows the impact that snapchat is having on the marketing world and how popular the app is becoming to different age groups.  This article also compares snapchat to other social media cites and how snapchat is becoming more and more relevant to not just personal use, but professional marketing use.

2. The data in the article is from May of 2015, proving these are recent collections of data. This information was collected by business of apps, and were taken from a variety of sources such as snapchat.com, statista.com, BI Intelligence, maskable, Business Insider, and others, these sources all collect reliable information and some take the information, such as app downloads, or active users and turn it into usable data.

3. When looking at this article, I still wonder how some businesses go about obtaining the space to market on snapchat? Does snapchat only allow marketing to companies that market to younger audiences? As snapchat increases in popularity, will an older audience begin to use it, and their marketing platform change?

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