Home > BLOG 3 > Television Marketing and The amount of People actually watching Ads. Blog #3

Television Marketing and The amount of People actually watching Ads. Blog #3

This particular article discusses the amount of people that are watching television commercials today and the surprising statistic that television is still the most memorable form of advertising today. I chose this this article because I have always been curious to the effects of television advertising and marketing, and who still currently watches these ads.

The data collected in this article was collected using a survey of 4,199 people and was conducted by YouGOv, based on questions set by Deloitte. The survey was taken between July 9th and July 12th, 2015. It was taken in an online format.

I am still wondering after reading this article if their survey group was large enough and included a wide enough range in age and ethnicities of participants. I believe this article and the study to serve a lot of relevance in our society and the way we market today, but I would like for them to take this study a bit further and introduce an even larger audience.

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Categories: BLOG 3 Tags: ,
  1. October 2, 2015 at 2:06 pm

    Lead with the tweet and number the questions. Also you have a stray/orphan “http://” link in the final post (before the tweet).

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