Archive

Posts Tagged ‘social media’

“BLOG 8: The Flight From Conversation”

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1. This article is about how people have been reacting and adapting to the new technologies that in turn change the way that people communicate with one another and ultimately is destroying all of our face-to-face conversations we would otherwise have. I chose this article because especially for people of my age, social media and ever-changing technology are apart of our every single day, every hour, every minute, and without it, many people probably wouldn’t know what to do with themselves today.

2. The article is from The Atlantic (theatlantic.com) and the study was conducted by a clinical psychologist and sociologist named Turkle at the Massachusetts Institute of Technology. She has spent over the past 30 years studying how people react and adjust to new media trends and technology that in turn change the way individuals communicate with one another and has even published a book called, “Reclaiming Conversation: The Power of Talk in a Digital Age” in which she argues that “texts, tweets, Facebook posts, emails, instant messages, and snapchats—simultaneous, rapid-fire “sips” of online communication—have replaced face-to-face conversation, and that people are noticing the consequences.”

3. I question I have about the article is, “Does Turtkle believe that social media and our growing technology will take over all and any face-to-face conversation in the future?” I also want to know, “Are there certain areas of the world in which this social media and technology ‘takeover’ is more prevalent?”

Categories: BLOG 8 Tags: ,

Blog #4- Social Media Use Today

1. This post shows the state of social media so far in 2015. It shows the most popular social networking sites, what platforms they are using to access these sites, and how marketers are using these sites. I though it was interesting because social media marketing is becoming more prevalent and necessary as times change. Also, this topic and the research questions involved we similar, on a larger scale, to those that my research group will be addressing.

2. This study used Global Web Index, a software platform that allows researchers and marketers to collect online data and statistics on a targeted audience. They also used SimilarWeb, a platform that tracks traffic and engagement of different sites. Lastly, they used Smart Insights, a marketing strategy and advice sight, for information on how marketers utilize social media.

3. At the bottom of this infographic, SimilarWeb and Smart Insights are both advertised. I wondered if this could have lead to biased information that might be trying to persuade those reading the study to use these platforms.

Blog Post #4 Social Media Rise

October 5, 2015 1 comment

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The tweet I shared talks about the correlation between twitter and television ratings. It seems that twitter is in fact helping the ratings a lot, due to younger audiences social media impact. 

The research was collected by analyzing tweets about live TV of various age groups. This data was analyzed and put into multiple groups to categorizes the information further. 

I have a few questions on this research collected: 

  1. What live TV programs did you look into? Where they a large enough variety to encompass multiple cultures?
  2. Do they believe this data will continue the way it is as social medias popularity increases? Or will there be a decline?
  3. How did they determine the age group of twitter users?

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Categories: BLOG 4 Tags: , ,

News Through Social Media – Blog Post #2

September 14, 2015 1 comment
  1. I chose this post particularly because I think it is amazing how people have turned away from traditional forms of media for their news. Instead of TV or newspaper to get their daily news, they turn to Twitter or Facebook instead.
  2. The research was done by PewResearch using surveys of 2035 adults, and they also used data from other research where it was relevent.
  3. A question I have regarding the article might be, why do you think Americans are turning to social media instead of traditional forms of media for their news outlets? What age group is using social media for their news the most?

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(Blog 2) SnapChat Marketing Statistics

September 14, 2015 Leave a comment

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//platform.twitter.com/widgets.js1. I chose this particular article because it shows the impact that snapchat is having on the marketing world and how popular the app is becoming to different age groups.  This article also compares snapchat to other social media cites and how snapchat is becoming more and more relevant to not just personal use, but professional marketing use.

2. The data in the article is from May of 2015, proving these are recent collections of data. This information was collected by business of apps, and were taken from a variety of sources such as snapchat.com, statista.com, BI Intelligence, maskable, Business Insider, and others, these sources all collect reliable information and some take the information, such as app downloads, or active users and turn it into usable data.

3. When looking at this article, I still wonder how some businesses go about obtaining the space to market on snapchat? Does snapchat only allow marketing to companies that market to younger audiences? As snapchat increases in popularity, will an older audience begin to use it, and their marketing platform change?

Categories: BLOG 2 Tags: ,

“BLOG 2: Study: Twitter Improves Student Learning in College Classrooms”

September 10, 2015 2 comments

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Blog #1: Example

  1. I shared this tweet because it illustrates how conservative or liberal larges U.S. cities are. Mesa, Arizona is the most conservative while San Francisco, California is the most liberal.
  2. The data in this tweet/article are from “seven large-scale opinion surveys, conducted between 2000 and 2011.”
  3. A question I have about these data are, what makes people in Mesa, Arizona more conservative (and people in San Francisco more liberal)? Do conservatives move to conservative places or is it something about the place that makes those people conservative?

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